How to Add Social Media Accounts to Google Search Console and Why You Should

Google Search Console Can Now Track Your Social Content. Here’s Why That Matters For years, marketers treated search and social as two separate parts of the strategy. Your website was built for Google. Your social content was built for Instagram, TikTok, YouTube or wherever your audience happened to be scrolling. That separation was already starting […]
How to show up in ChatGPT results: 6 things brands need to understand about AEO

If you’ve been wondering how to show up in ChatGPT results, appear in AI search, or even how to rank in LLMs, you’re asking the right questions. Because buyers are no longer relying only on Google to make decisions. They’re asking ChatGPT for recommendations. They’re using Perplexity to compare options and scanning Google AI Overviews […]