Behind Every Great Marketing Campaign: How Strategy Becomes Content
A Behind the Scenes Look at Our ID. Buzz Campaign If you only saw the finished campaign, you’d probably think it started with a camera. A few nice locations. A cool vehicle. Some videos. A handful of social posts. What you don’t see is everything that happens before the first photo is taken. This campaign actually […]
Women in Business: Amy Shore – Pursuing the arts into a career
Some people know their calling early on, others must dig deeper to realize their “thing.” I’ve questioned my writing for years; is it just a hobby or should I pursue it as a career? Should I mix my interest in cars with creative writing? Is that even a thing? Am I qualified or am I […]