Posts in Social Media Marketing
Why Ignoring Social Media Could Cost Your Auto Retailer Big Time

Social media is a crucial tool for automotive retailers looking to reach a wider audience, build brand awareness, and engage with customers. In this essay, we explore the many benefits of having a strong social media presence for car dealerships, including the ability to drive traffic to the website and physical location and gather valuable customer feedback. Don't miss out on the power of social media for your automotive business – read on to learn more.

Read More
5 Marketing Lessons to Learn from the Fyre Festival Fiasco

By now, most have heard of the greatest festival that never was, the Fyre Festival. The event promised a luxury music festival with a celebrity-like experience at Pablo Escobar's private island. The luxury experience turned into a nightmare for many attendees that summer. If you are interested in what went wrong, watch the Netflix documentary Fyre: The greatest party that never happened or the Hulu Documentary Fyre Fraud.

Although the Fyre Festival did not deliver on its promises, there's one thing it did do right and did it very well - marketing the event. Here are five ways the Fyre Festival successfully marketed the event;

Read More
The Fundamentals of Social Media Marketing

For some of us, social media can be intimidating. It doesn’t matter how old you are or how tech-savvy you are; if you’re not on social media regularly using all the features, then you know that it’s not an easy or intuitive tool.

We get it. What if you’re a professional/ small business, and you’ve decided to use social media to increase your online exposure?

We’re here to help. In this blog post, we’re covering the fundamentals of the four major social media platforms; Facebook, Instagram, Twitter and LinkedIn

Read More
MARK ZUCKERBERG ANNOUNCED A NEW FEATURE ON THEIR FACEBOOK FAMILY OF PLATFORMS, CALLED FACEBOOK SHOP.

Mark Zuckerberg announced a new feature on their Facebook family of platforms, called Facebook Shop. This new feature allows businesses to set up a single online store and have their clients access it on both Facebook and Instagram. Businesses can set up their entire inventory and create various collections and featured products to showcase their merchandise. Zuckerberg also announced that in the near future Facebook would allow businesses to sell their products via Messanger, Whatsapp, Instagram Direct Messages and Tagged products. Finally, Facebook will also be introducing Loyalty programs. They are testing ways to connect the business’s loyalty programs directly with their Facebook platforms.

Read More